Is your product in the news? Are you having a recall? How about a financial issue? All companies have issues to address. Issues are smoldering crisis that can spike at any time to become full fledge crisis situations. The goal is to stay on top of these issues to ensure that they smolder out, instead of creating a five-alarm fire. The tools and services within Global AlertLink allow you to stay atop of your issue, what is the pulse of the media? What is the current public perception? How is our litigation response going? What is the affect on our sales efforts? What advertising and marketing are we doing to help this issue smolder out?

Global AlertLink provides the communication tools needed to corral your teams (legal, PR, marketing, operations, executives, GR, etc.) It also provides tools to stay atop the issue in each of these areas. And, most importantly, it ties all of these areas together….with a few clicks see what’s going on in each of these areas for specific markets, topics or other categorization methods.